SEO on Sellerlane
Automatic
- Server-rendered pages — search engines see full HTML, not a loading spinner.
- Image optimization — images are served resized and compressed per device from a CDN.
- Structured data — product pages emit Product/Offer JSON-LD (price, availability) automatically.
- Sitemaps —
sitemap.xmlis generated and updated as your catalog changes. - Canonical URLs & redirects — variants don’t create duplicate-content issues; your primary domain is enforced.
- SSL everywhere — a ranking factor and a trust factor.
Your controls
- Per-page title and meta description (products, collections, pages, posts)
- URL handles — keep them short and descriptive
- Alt text on every image
- A built-in blog for the content that actually earns rankings
Tips
Write product descriptions that answer buyer questions (sizing, materials, shipping time) — these double as content for AI search engines, which increasingly drive purchase research.